Many people are unfamiliar with the terms "Pay-per-click" (PPC), "Cost-per-click" (CPC), Google and Facebook sponsored ads and "paid search" marketing.  All of these terms fall under a heading of SEM (search engine marketing). 

The ads that you see at the top and on the sides of Google are paid search results.  That means that each time you click on them, the company pays a fee for that click.

Anyone can create a paid search ad, but expertise in paid search can help to ensure that your ads appear highly in the results and to maximize the return your advertising funds. 

If you're unfamiliar with how paid search results work (or with search engines in general), Dallas SEO Dogs provides a degree of expertise unavailable at most other Dallas search engine marketing companies.

Dallas SEO Dogs makes sure that your Google pay per click (PPC) ads and your Facebook sponsored ads show up where your target audience can actually find them, and maximizes your budget with targeted ads and careful bid management.  

As Facebook sponsored ads and pay per click (PPC) ads localize, we make sure that your ads will also show up like gangbusters in Dallas or your local area.  In most cases, if your business is in Dallas, then you'd prefer Dallas trafffic... so we funnel Dallas customers to you!

Most importantly, we work your listings to get the most out of your budget.  We'll look to spread out your listings to allow you to decrease your bid per click and get more clicks overall.  We write creative and intruguing ads that help entice readers to click.  Our resources for Facebook sponsored ads and Google pay per click (PPC) ads are all current and up to date so as to maximize ROI.