Six months ago, I was setting up a Pay Per Click campaign for a new client. They had approved of my ad copy and were now reviewing my Read More

The 2014 DFWSEM State of Search conference was the association’s first year for hosting 2 days of speakers. From Search Engine Read More

Consumers in every city, state, and country are different; therefore, the way they search, shop, and purchase are going to be different Read More

PPC or Pay Per Click is exactly what it sounds like - you pay every time someone clicks your link. It's an easier yet usually more Read More

Before determining which is better for your business, organic search or paid search, it is best to understand their differences. When a Read More

SEO is the most important segment of search engine marketing. Websites that rank higher in search results typically get more traffic, Read More

If you've found this post you're likely interested in learning how search engine optimization can help your website and ultimately your Read More

Walk into any large chain store whether they sell groceries, electronics or anything and everything. They put an incredible amount of Read More

Search engines such as Google, Bing, and Yahoo are great tools that consumers use on a daily basis to search and find information, Read More

To generate sales through your website, customers need to be on your site. To get customers on your site, they need to be able to find Read More