Google Algorithm Update & History

Posted - April 19, 2024
Search engine optimization (SEO) can feel like a never-ending chess match against an invisible opponent. That opponent is largely due to Read More

GA4 Secrets Part 3: Unlocking “Enhanced Measurement”

Posted - September 13, 2023
Google Analytics 4 (GA4) introduces a remarkable feature, Enhanced Measurement, which could transform how you gather user engagement Read More

The Secrets of GA4: Using Engagement Metrics

Posted - August 31, 2023
Understanding your audience's relationship to your site and content is paramount. Google Analytics 4 (GA4) is a game-changer in this Read More

The Google Analytics 4 Switch and What It Means

Posted - May 12, 2023
Google Analytics 4 (GA4) debuted in October 2020, representing significant changes and updates. On June 30, 2023, Google will finally Read More

Why Did Your Website’s Traffic Really Drop?

Posted - January 13, 2021
If you’re like most businesses, your website’s success depends on a steady diet of visitors. More site traffic means more Read More

How Pay Per Click Campaigns Can Help Organic SEO

Posted - April 8, 2014
PPC or Pay Per Click is exactly what it sounds like - you pay every time someone clicks your link. It's an easier yet usually more Read More

Stepping Back: SEO, Time, and The Big Picture

Posted - May 20, 2013
What’s Taking So Long?   One of the most common problems SEO companies face is in getting clients to realize the process and time Read More

The Give and Take of Google’s Disavow Tool

Posted - November 22, 2012
Google’s Penguin update earlier this year has made one thing clear: Bad backlinks are bad for business. But since the introduction or Read More

The Secret Weapons of Google Analytics

Posted - October 19, 2012
Google Analytics is a constantly changing resource for SEO, web development, and marketing specialists. Its growth in power is only Read More

Google “Not Providing” Visitor Information in Google Analytics

Posted - December 5, 2011
With the recent switch to SSL Google's default search, some organic traffic data has been removed from Google Analytics.   Google says Read More